Is your website or business struggling to achieve a solid return on investment (ROI)? Perhaps you attempted to use Google AdWords and had poor results? Our team knows the best tricks and strategies for pay-per-click (PPC) advertising. PPC advertising can be effective for any company if managed correctly.
Whether you decide to use Google paid search ads or display banners or social media marketing with LinkedIn ads and Facebook, our data-driven strategy will get you the best possible ROI. Our professional marketers will keep your costs low to ensure profitable PPC advertising for your company.
Our in-depth keyword research brings in targeted traffic that converts to any website. No matter what business or website you have, our PPC strategies can give you the return you need. For any eCommerce website, shopping ads are a top priority. Let our team get your product feed created, uploaded, activated, and automated, and watch your revenue increase.
One of the best ways to increase brand awareness for your company is image ads. Image ads can also be an excellent way to send relevant traffic your way.
To further develop brand awareness, you may also want to consider using video ads. Video is a powerful medium in which to share your story or product. YouTube’s targeting advertisement strategy allows us to show your ads to audiences who are already in the market for your products. With targeted video ads, you will attract new customers to your site and increase conversion volume.
There are dozens of social media platforms, but Facebook remains the top networking site for social media users. Facebook, as well as Instagram, includes advanced targeting options for advertisers that allow us to reach your specific audience.
For B2B companies, LinkedIn is arguably the best advertising platform. We can target your unique audience and discover new customers for your business using our own specialized campaign strategy.
For eCommerce sites, a remarketing strategy is a must-have. Research has shown that consumers need at least five interactions with a product or brand before converting. Remarketing is one of the best ways to remind potential customers and clients of your business and services. In fact, remarketing leads to higher conversions than other forms of advertising.
With our comprehensive remarketing strategy, we will put the most relevant ads in view of potential clients and consumers based specifically on their previous behavior on your website. These ads give them the perfect opportunity to share their contact information with you or to make a purchase from your website.
If you’re already using AdWords, we can audit your current AdWords account. We examine every aspect of your campaign, including general settings, ads, and keywords. We will provide actionable feedback and show you where you need improvements to achieve more profitable results.
You need to make sure you have an effective landing page. Our team uses A/B testing to determine whether or not your landing page is truly serving you in the best way possible. Using A/B testing allows us to better strategize and serve the most relevant ads, resulting in higher rewards for your business.
Once we set up your landing page tests, we can manage them for you. The more tests we perform, the more information we have to help implement changes to increase conversion rates.