Content Marketing

It’s All About Results-Driven Content

At the heart of our business is content marketing. Our most creative individuals work with our top analytical minds to deliver high-quality, professional content.

The team you work with here will include designers, developers, and writers dedicated to producing and creating content that increases traffic, conversions, and general brand awareness. Content consists of everything from landing pages, to articles, to micrographics, to infographics and interactive content, and entire websites. The team will deliver the content you need in order to hit your goals and realize your long-term marketing objectives.

 

Content Research and Ideation

When it comes to choosing a content strategy for your brand, we rely on more than just instinct. Our content creation team works closely with our analytics and research teams to determine what content your audience wants and needs. We build campaigns that we know will work with in-depth promotion plans that result in high traffic.

Content creation

Our goal is to build eye-catching content. From lead-generating interactives to infographics, our teams utilizes the best, cutting-edge design practices, while preserving your brand’s style and unique appeal.

Performance tracking

For each piece of content we create, we measure and report on its success. When it comes to content, we believe on an individual and holistic approach. Each piece of content serves a particular purpose and supports your overall brand.

We create content for all levels of your website, producing content for conversion, building awareness, consideration, and retention. Some of the content we create may be used to attract users or to convert them. We use a system of custom reporting and tracking of content to focus on the metrics that you care about most.

If requested we can also build lead scoring models to help with sales.

Promotion

We don’t just focus on aesthetics. We build promotion into every piece of content. We determine who’s going to share and engage with the content before we even begin to create it. Once the content is live, we ensure that your market and audience know about it.